B4453 - Understanding Participant Consent and Moderators in Sharing Supermarket Loyalty Card Data in ALSPAC - 13/11/2023
B number:
B4453
Principal applicant name:
Romana Burgess | University of Bristol
Co-applicants:
Dr Anya Skatova, Dr Neo Poon, Poppy Taylor
Title of project:
Understanding Participant Consent and Moderators in Sharing Supermarket Loyalty Card Data in ALSPAC.
Proposal summary:
This project will evaluate whether participants who indicated in 2018 that they would likely consent to sharing their supermarket loyalty card data, have now consented to share this data in the present day. The project will consider potential moderators of consent – such as age, gender, and SES characteristics – in order to understand potential sampling biases in the novel loyalty card dataset.
Impact of research:
This research will contribute to our understanding of participants' decisions to consent to sharing their supermarket loyalty card data, and whether these decisions are predicted by willingness to consent. This will contribute to the frameworks enabling future linkages of shopping data into longitudinal cohorts, as well as to our understanding of sources of sampling biases in shopping data.
Date proposal received:
Tuesday, 31 October, 2023
Date proposal approved:
Monday, 13 November, 2023
Keywords:
Statistics/methodology, Behaviour - e.g. antisocial behaviour, risk behaviour, etc., Mental health, Computer simulations/modelling/algorithms, Statistical methods, Cohort studies - attrition, bias, participant engagement, ethics, Linkage